‘SUPER, right?’ – launch of the 2026 national cybersecurity awareness campaign

Bern, 09.04.2026 — Phishing and scam attempts are widespread, and many are identified early enough for people to take the necessary cybersecurity measures. But it is becoming increasingly difficult to tell fraudulent messages from genuine ones. Scammers are increasingly using AI to personalise their messages, making them appear more convincing than ever. This is precisely what the new cybersecurity awareness campaign highlights under the slogan ‘SUPER, right?’. From 13 April to 10 May, the National Cyber Security Centre (NCSC), Swiss Crime Prevention (SCP), the cantonal and city police forces, Swiss Federal Railways (SBB), Swiss Post and the Swiss Insurance Association (SIA) are launching another edition of the national S-U-P-E-R.ch campaign to raise awareness of the importance of cybersecurity.

Hardly a day goes by without phishing or scam messages landing in our inboxes. Many of these malicious messages can now be easily recognised and deleted. But others are either so tempting that you don't question them, or so well-crafted and convincing that there are hardly any signs of fraud. Messages like these pose significant risks. Being careless or going on autopilot when using digital services can also weaken your cybersecurity. To draw public attention to these challenges, the 2026 national S-U-P-E-R.ch awareness campaign will launch on 13 April under the slogan ‘SUPER, right?’.