Regional Fisheries Groups – North West 7a
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In March 2022, a consultant was commissioned by the NFFO, Seafish, and MMO to conduct an industry feasibility study of the Northwest Region. This comprehensive review examined key aspects of the fishing industry, including supply chains, fishing opportunities, transport infrastructure, market access, and consumer engagement. The resulting report outlined 12 strategic recommendations aimed at strengthening regional connections to establish a more consistent and efficient supply chain. These recommendations have been incorporated into the Northwest Action Plan.
To drive this initiative forward, a steering group was formed, bringing together representatives from across the supply chain to identify and prioritize key actions within the plan. Seafish supported these efforts by gathering economic data to inform discussions and highlight shared industry priorities.
The initiative has focused on two core areas: promoting the Northwest fishing industry and enhancing transport and logistics. Thornback ray, a species abundant in the region but with limited market presence, was selected as the focal point for promotional efforts. To showcase the Northwest’s seafood sector, Seafish collaborated with celebrity chef CJ Jackson, influencer Max Burns, and local industry members to produce a short film and social media campaign. The promotional content has now been released and can be viewed here: Thornback ray: from north-west English waters to your plate - Seafish.
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https://www.gov.uk/guidance/regional-fisheries-groups-north-west-7a#2026-10-16T08:06:40Z